PR, Media & Communications Services Media relations bringing the A-game - not the AI one.
Journalism
I've reported on a broad range of lively and compelling stories that I've found all around the world, many of them original and exclusive! I am brilliant at finding underreported issues and hunting things down. I've reported from five continents. My work has been published in The Guardian, The Sydney Morning Herald, Devex, The i paper, The Telegraph, AFP, NPR, CBC, and many more. You can see a complete list of outlets I've been published with here.
Writing, pitching and media outreach
Media coverage helps build visibility, trust and credibility. Yet it can take months to achieve, even years.
The harsh reality is that PR is a long-term game. You won’t get the results you want to see in just a few days.
As a working journalist, I am in the tenches, so to speak.
I never guarantee anything. This may sound weird, but no one can. Not even the best PR agency can promise coverage.
But l have a great portfolio, track record, and client reviews.
Pitch clinic power hour
Stuck with a pitch? Over an hour I'll meet with you to refine it. For PRs only.
How to land media coverage and how to wrote op-eds webinars
Please see here for a whole section on this!
Copywriting and blog posts
Let me help you promote your organisation's success stories. I've done this for Rutgers, Transparency International Australia, CIVICUS (international civil society group), and more.
Brainstorming and consulting
I'm known for being an ideas person. I've got an amazing contact book and have worked in different media markets all around the world. Learn about the media landscape during a chat with me over Zoom.
Social media creation
I grew my followers to over 12,000 on X from scratch. I have over 4,000 on LinkedIn, my posts regularly go viral, and I have a presence on other platforms too. I know what works on social media and can write posts that engage your audience.
Other services I offer
Newsletters: I spend a lot of time on Substack and now have a Beehiiv newsletter that I just moved over from Mailchimp!
- Case studies and customer stories
- Content strategy, roadmap and creation (different bundles available)
- Media kits
- Grant writing
Please email amy@amyfallon.com to find out more and prices. Retainer arrangement options are available.
Testimonials
Amy's writing has garnered exposure for our projects in news outlets around the world, including NPR, The Guardian, AFP, and others. She was the rare journalist to really understand our work, to dig deeper to get the key quotes and to pursue projects to publication. She's a globe trotting journo with a fearless, can-do attitude. You'd be lucky to know her, and even luckier to have her write about you.
Amy is an absolute delight to work with. Her dedication and hard work consistently deliver exceptional results. Amy was pivotal in securing impactful media coverage for us, including a TV interview with France24, a print story and podcast episode with Radio France Internationale (RFI), with AFP and more.
Amy combines a sensitive and deeply human approach to journalism with a hunger for the truth. She has placed op-eds for us putting unique focus on gender inequality in Africa, published by Al Jazeera, and has documented the systemic reasons for the boom in counterfeit drugs in Africa for an article written on our behalf for the Financial Times.
Amy came on a branding and content trip with us. During the week she created compelling and lively tweets and blew our Twitter up during our#behindthecup trip, which increased awareness of our brand.
Amy Fallon is an editor's dream.
Working with Amy was great. Her work landed us international coverage in The Washington Post, ABC news (US), France 24, Radio France Internationale (RFI), AFP, AP, The Globe and Mail, broadcaster DW in Germany, news agency Inter Press Service (IPS), national newspaper The New Vision Uganda, and more. As a result we were contacted by numerous potential investors, customers and business partners who were very impressed by the reporting on Marula Proteen Uganda Limited and our different programmes.
We weren't expecting mainstream media coverage because The Evidence is a new project and a niche area of the media but she landed nearly a whole page in the i, and we rehired her to line up new collaborations.
You can see more testimonials here.